paid ads Archives - Social Media Explorer https://socialmediaexplorer.com/tag/paid-ads/ Exploring the World of Social Media from the Inside Out Tue, 30 Jan 2024 12:10:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 7 Ways to Use Social Media to Reach People Looking for Movers https://socialmediaexplorer.com/social-media-marketing/7-ways-to-use-social-media-to-reach-people-looking-for-movers/ Tue, 30 Jan 2024 12:10:23 +0000 https://socialmediaexplorer.com/?p=43751 Moving is a stressful and time-consuming process that requires planning and preparation. Many people look...

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]]> Moving is a stressful and time-consuming process that requires planning and preparation. Many people look for reliable and professional movers to help them with their relocation. However, finding the right movers can be challenging.

That’s why social media can be a powerful tool for movers to reach potential customers and showcase their services. Social media platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube can help movers connect with their target audience, build trust, and generate leads. Here are seven ways to use social media to reach people looking for movers.

1. Create a Business Page or Profile on Each Platform

Creating your profile is the first step to establishing your online presence and identity. Include your contact information, website, logo, and a brief introduction of your company and services. Add photos and videos of your previous projects, customer testimonials, and awards or certifications.

2. Post Relevant and Engaging Content Regularly

Posting good content is the key to attracting potential customers and increasing your visibility and reach. Post tips on moving, packing, storage, and more. You can also share behind-the-scenes looks, customer reviews, and success stories. Use hashtags and keywords to optimize your posts and make them easier to find.

3. Interact With Your Audience and Respond to Their Comments and Messages

Interaction builds rapport and trust with your potential and existing customers. You can answer their questions, address their concerns, and thank them for their feedback. Use feedback to improve your services and offers.

4. Run Contests and Giveaways to Boost Your Engagement and Awareness

Contests and giveaways are a fun and effective way to reward loyal fans and attract new ones. Offer discounts, coupons, free consultations, or free services as prizes. Consider partnering with other local businesses or influencers to cross-promote your brand and reach a wider audience.

5. Use Paid Ads and Sponsored Posts to Target Your Ideal Customers and Generate Leads

Advertising is an efficient way to invest your marketing budget and get more exposure and conversions. You can use various to segment your audience and deliver personalized and relevant ads and posts. Be sure to track and measure your results and optimize your campaigns accordingly.

6. Create and Share Video Content to Showcase Your Expertise and Professionalism

Video content is a compelling way to demonstrate your skills and capabilities. It will differentiate you from your competitors. You can create and share video tutorials, testimonials, case studies, or live streams.

7. Join and Participate in Online Communities and Groups Related to Your Areas of Operation

Joining online groups is a valuable and authentic way to network and connect with your potential and existing customers and establish yourself as an authority and a leader in your field. Be friendly and helpful to anyone with questions about living in the area.

Social media is a powerful and effective way for movers to reach people who need their services. Social media utilization results in more leads and referrals. Movers who want to grow their business and stand out from the crowd should leverage the potential of social media.

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]]> Twitter Still Littered With Crypto Scammers Buying Ads Featuring Elon Musk’s Face https://socialmediaexplorer.com/content-sections/news-and-noise/twitter-still-littered-with-crypto-scammers-buying-ads-featuring-elon-musks-face/ Mon, 06 Mar 2023 02:59:29 +0000 https://socialmediaexplorer.com/content-sections/news-and-noise/twitter-still-littered-with-crypto-scammers-buying-ads-featuring-elon-musks-face/ Elon Musk in a file photo at the U.S. Air Force Academy, Colorado Springs, Colo....

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Have you noticed a deluge of advertisements on Twitter lately touting scam cryptocurrencies that use Elon Musk’s face? You’re not alone. Last week I wrote about the fraudulent use of Musk’s companies by paying them to promote garbage cryptocurrency. The problem seems to be getting worse.

“Neura makes public their Blockchain Project,” an ad I spotted on Sunday reads.

If you click on the ad it takes you to a page that says promises, “Breaking news for all crypto investors around the world!”

The page insists that a “pre-sale” is underway for a Neuralink-branded cryptocurrency, something that’s simply not true. Well, the token sale is real—in the sense that scammers are trying to get your money.

“The visionary CEO of Tesla and Neuralink, Elon Musk, has just announced the launch of the official Neuralink Token, and the Pre-Sale is now open for a limited time only,” the scam page reads.

Elon Musk actually has not launched his own cryptocurrency. And he’s never endorsed a coin tied to Tesla, Neuralink, or SpaceX, or any of his other companies. If you buy the coin, which is billed as going for $2.50 each, you’re simply handing your money to scammers.

Twitter was used to quickly respond to journalist inquiries prior to Musk’s takeover, however, it still hasn’t responded to me. And it’s still unclear whether Twitter is fully aware that scammers are using the platform to sell scam crypto. But whether they’re aware or not, the company is clearly making money by taking ad dollars from scammers.

Users eventually land at the website after clicking through Sunday’s ad. It looks exactly like Neuralink. And it’s this shell game that probably allows the scammers to get their ads approved. Presumably, the content being linked to looks innocuous enough when it’s reviewed by Twitter’s processes—assuming they still have some kind of ad review processes—and then the content at those links is switched out once the ad is live.

The ad I saw on Sunday wasn’t the only crypto scam in recent days. Another SpaceX-themed currency was advertised via Twitter, and it was sold with the same tactics. This ad featured Musk, with the SpaceX logo behind him, and looked as if it came from CoinTelegraph. CoinTelegraph is a news source that covers cryptocurrency.

The scammers claim that anyone who purchases enough can win investment advice via WhatsApp from Musk, a trip on Mars or a free Neuralink brain implant. There is one thing that appears to have changed between this site and last week’s: the Musk-deepfake video seems gone.

Given recent news that the FDA has rejected Neuralink’s application for human trials, you’d think the scammers would want to update that promise. But maybe the scam artists are banking on the fact that whoever would fall for this kind of scam isn’t keeping the best tabs on the news. After all, they’re promising a new cryptocurrency that Musk has never promoted on his official Twitter account.

This post was updated by me if I get back from Twitter on Sunday. But I’m not going to hold my breath.

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