Are Social Advertisements A Game Changer?
Social advertisements -- those on social networks with a higher degree of targeting functionality -- are producing impressive results. But…
Advertising
Jason Falls Should Your Packaging Explain Your Product?
A gift turns out to be an example of (perhaps) poor product packaging design as Jason Falls has no clue…
Small Businesses Can Go Zaarly, Dude
Peer-to-peer commerce site Zaarly discovers a neat, untapped lead generation mechanism for small businesses.
Reinvent the Space You Play In
Pandora and Cirque Du Soleil inspire Eric Brown to recommend changing the game in your industry to improve your marketing.
Eric Brown The Golden Age of Facebook Advertising
Facebook's potential initial public offering is poised to change the site's advertising model forever.
The Brandwashing Of Our Brains
Martin Lindstrom’s new book Brandwashed: Tricks Companies Use To Manipulate Our Minds And Persuade Us...
Mobile And Social Lead The Way In Ad Spend
It’s no surprise really that mobile marketing and social media lead the way in terms...
RedEApp Offers First Look At Consumer Inbox
Can you imagine when all the great ideas for marketing and technology converge into a...
Free Google Analytics Lessons For SME Readers!
One thing I love more than adding a new sponsor to the mix here at...
Has Now-ism Killed Marketing?
As consumers we’re drawn to products and services that are: Quick Easy Inexpensive Walk down...
Heather Rast Referral Candy Helps You Pay Those Who Recommend You
Does your business have a customer referral program? What about one that is operated with...
Welcoming Efficient Frontier and Context Optional To SME
You may notice a new advertisement over on the sidebar at Social Media Explorer this...